April 25, 2024


Living – be prepared

Netflix Focuses on Black-Owned Tampa Brokerage

3 min read

The present is about Attract Realty, an all-female, Black organization in Ybor City. Office Mgr. Juawana Colbert hopes the qualified feminine forged inspires all women of all ages.

TAMPA, Fla. (WFLA) – A new Netflix series highlights a Black-owned real estate company with all Black agents in Ybor Metropolis. “Selling Tampa” premiered on Netflix Wednesday, turning out to be the newest actual estate clearly show to strike the streaming system. It’s a spinoff of the strike exhibit, “Selling Sunset.”

The exhibit will characteristic Allure Realty, whose place of work is on 7th Avenue in Ybor Metropolis. Sharelle Rosado is the broker and owner of Attract Realty.

“I’m a manager. I get factors completed, I know how to have enjoyment, but there’s a time and a area for anything,” Rosado explained. “You will see some of that navy composition occur out.”

Rosado opened Allure Realty in 2019 just after serving 12 and a 50 percent several years in the military services. When she opened the business, Rosado claims she was major into the brokers and the organization as a complete getting a large presence on social media.

That paid out off.

“It was Women’s International thirty day period in 2020, we posted a picture and we had several producers reach out to us,” she claimed. “I didn’t like the way that producer was portraying us as minority gals. We are not Atlanta housewives. We are wonderful, Black and about our enterprises.”

Which is when Rosado attained out to the producers of “Selling Sunset,” and it was video game on from there. After about a calendar year of pitching tips, conducting interviews and ironing out logistics, filming took nearly 6 months.

Juawana Colbert is the place of work manager at Allure Realty. “I variety of assist Sharelle in all form of techniques,” Colbert stated. “She usually calls me her ideal-hand gentleman, but I normally go back again and say girl.”

The organization is composed of all feminine agents – indicating the display characteristics an all-Black woman solid.

“It’s groundbreaking,” Colbert stated. “I really do not even think me or any of the women are truly grasping the magnitude this clearly show is going to have. Younger females, minority women of all ages and ladies in general. It’s heading to give people today inspiration.”

“As an legal professional you wander into rooms, a lot of moments you are the only one particular who seems to be like you do,” Real estate agent and solid member Rena Frazier claimed. “To stroll into this office environment with all this Black woman magic, it is excellent.” Frazier began as an lawyer and later on grew to become a authentic estate agent.

“Sharelle inspired me to get my genuine estate license,” Frazier stated. “When she opened her brokerage I was the first agent there.”

In the Netflix trailer for “Selling Tampa,” the environment is still left with a significant cliffhanger surrounding Frazier’s thought to maybe open up her very own brokerage.

“I have my broker’s license, so I can begin my possess brokerage,” Frazier said. “Sharelle and I have been mates before the display started out, we’ll be mates right after. What you will see on the demonstrate is we have distinct concepts of management design and the way some factors need to be managed and you will see how we do the job it out on the exhibit.”

“Rena and I, we always go back again and forth,” Rosado reported. “You’ll see that on the display, but at the finish of the day, if Rena desires to leave I help her 1,000%.”

Regardless of the disagreements, the solid has just one concept.

“We’re like sisters. And sisters struggle, but at the conclude of the working day we appear back again alongside one another,” Colbert reported.

“What I’d love for people today to take away from it is that you can have ambitious girls operate jointly, have disputes and keep on being good friends no matter of what the end result is,” Frazier added.

Frazier is closely involved in the group. She hosted a fundraising event with the Crisis Heart of Tampa Bay Wednesday night time at 6 p.m. at the Rialto Theater.

The demonstrate “Selling Tampa” is now obtainable on Netflix.

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